杨龙,男,四川绵阳人,企业咨询管理专家。
民族汉
国籍中国
出生地四川绵阳
职业品牌专家
个人简介
![文学院举行品牌专业建设校外专家论证会](https://p.xsw88.cn/allimg/komo/20231009xxx/k31145.png)
杨龙(David Yang)
,中国著名企业咨询管理专家,品牌营销管理专家,367智业联盟机构品牌顾问,中国品牌策划联盟理事,远大国际(中国)商学院首席管理顾问。品牌中国网,博锐管理在线,全球品牌网,中华品牌管理网等多家大型网站专栏专家。曾接受《广告大观》《搜狐》《网易》《新浪》《中国家具报道》《深圳家具》《亚太家具》《家具商》《家财富》《哈佛商业评论》《经济观察报》、《中国经营报》、《环球企业家》、《中国企业家》、《经理人》等多家媒体的专访报道。《财富》中国唯一战略专家撰稿人、是中央电视二台《对话》、《商界名家》长期特约嘉宾。不凡经历
曾任职于国际4A广告公司奥美[1],参与世界500强施耐德电气集团下属合资公司EAST(易事特)、2008年奥运会场馆专业音响扩声系统供应商三基音响企业集团等知名企业的品牌建设与传播研究;参与各行业大型上市企业、中型民营企业、小型私营企业的品牌建设与传播研究。曾服务品牌海尔,万科地产,格兰仕,美的,施耐德,章光101,中国联通,南方航空公司,三菱电机,新世界房产,中国烟草,东顺房产,联想,敏华控股,伊利,四川建民,海欣集团,万年青,安华卫浴,国雄摩托车。
刊发文章
先后发表在各大专业媒体的文章《企业管理咨询专家杨龙:如何推进家具品牌国际化》[2]《从2011秋季家具展看家具展发展趋势》《中国玩具品牌推广创新之路》《从联想发布乐Phone看中国品牌从制造到创造》《2011汽车后市场发展趋势分析》《专业音响见证共和国60年风雨历程》、《煮酒论英雄 谁能扛起中国专业音响品牌的大旗》《用毛泽东思想做家具营销》《家具品牌塑造之七剑下天山》《音响企业如何实现精细化营销》等文章数百篇。
他说“品牌是一种信仰,是一种坚持,是一种追求,只有不断追求完美,追求卓越的品牌才能永恒!”。
英文对照
Famous brand management experts yalon
In mianyang, sichuan province
Hc360com freelance reporter
Global brand nets columnist
China's top brands registered planner
China brand planning union director
China furniture ten planning professional managers
The world brand professional managers association secretary-general
367 perueckencorner brand consultancy agencies alliance
Since 1998 to work as 4A advertising company successively dark chief branding consultancy, participate in the world 500 strong schneider electric group subordinate joint venture company EAST (easy), the 2008 Olympic venues professional sound amplification system supplier sanki acoustics enterprise group of famous enterprise brand construction and communication research, Participate in various large listed company, small and medium-sized private enterprises of the private enterprise brand construction and communication studies. Once service brand, vanke property, haier, beauty, snyder, glanze ZhangGuang 101, China unicom, China southern airlines, mitsubishi electric company, new housing estate, China tobacco, agreeable, sichuan, wang, HaiXin group, evergreen, motorcycle, wei yu anhua males.
Has published in major professional media articles have the professional audio witness republic 60 years development "and" cooking wine, who can carry about hero brand of Chinese professional audio standard ", "with MAO zedong thought, the furniture of marketing to make furniture brand shaping of the enterprise how to realize the sound of fine marketing of articles.
He said "brand is a kind of belief, is a kind of persistence, is a kind of pursuit, and only pursue perfection, the pursuit of excellence brand to eternal!" .
参考资料1.价值中国 · 价值中国(引用日期:2013-10-20)
2.企业管理咨询专家杨龙:如何推进家具品牌国际化 · 腾讯(引用日期:2012-08-27)
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